This webinar, in collaboration with TagMaster UK, explores how Fife Council is transforming network management through innovative, data‑driven approaches to road condition monitoring and asset optimisation. Attendees will gain insight into the council’s real‑world implementation journey, the challenges faced, and the measurable improvements achieved. The session highlights practical lessons that other authorities can adopt to enhance efficiency, sustainability, and service delivery.
This webinar goes beyond theory and showcases a fully operational, real‑world case study from a UK local authority. Rather than discussing future possibilities, it demonstrates proven outcomes, practical workflows, and replicable methods that councils can adopt immediately. Attendees will hear directly from practitioners who have delivered tangible improvements using innovative technology and smarter operational processes.
Key Takeaways:
- Clear understanding of how Fife Council implemented a modernised, data‑led approach to road network management.
- Practical insight into tools, processes, and decision‑making frameworks that improved efficiency and reduced operational costs.
- Lessons learned, challenges overcome, and actionable guidance that other authorities can apply to their own networks.
- Improved confidence in adopting new technologies and methodologies to enhance service delivery and sustainability.
- Awareness of measurable outcomes—such as improved asset condition visibility, better resource allocation, and enhanced reporting.
Who should attend?
The webinar is aimed at transport and mobility professionals, including transport planners, transport engineers, active travel consultants, road maintenance managers and data specialists.

